Can Nice Guys Finish First

A cursory look at the behavior of many leaders in politics, business, athletics, and entertainment could conclude that the best way to succeed is to be a bully!  Media coverage of these leaders often includes a reflection of styles that can be considered, at best, bombastic, rude, unkind, and discourteous.  A conclusion, therefore, might be…

How’s Your First Impression?

One of my favorite expressions is “You only get one chance to make a first impression.”  With so many consumer choices today, it has NEVER been more important to make that first impression a good one! I want to begin by saying that in my dealings as the President of The Kindness Revolution™, I have…

The Power of Cause Marketing

Considering today’s competitive environment, it has never been more important for small businesses to have something that separates them from their competition.  Perhaps it is time to consider Cause Marketing. As a broad definition, Cause Marketing is when a nonprofit and a for-profit corporation partner together with the purpose of advancing the mission-related work of the nonprofit and…

The Butterfly Effect

In my corporate talks, I like to reference a theory which scientists have been unable to disprove.  It is called the Butterfly Effect and theorizes that, given the proper conditions, a butterfly flapping its wings in Memphis can create atmospheric changes that can result in a hurricane in Japan. You might be wondering what this…

Is it time to fire a client?

  For a long time, I have advised clients and seminar attendees to “hire slowly and fire quickly”, with the meaning being when you make a hiring mistake, even after due diligence, correct the mistake and move on.  While I quickly relinquish any claims to originating this idea, I have found it to be good advice.…

It’s Cool to be Kind

I speak professionally to business people on the power of kindness.  In business today, with all of the fear, negativity, and indifference in the marketplace, businesses are finding that values-based leadership makes an extremely positive difference in the workplace. Do our children feel this way?  Can it be cool to be kind? I have four…

Are You Chasing New Customers or Attracting Them?

I am going to talk today about the specific difference between chasing new customers and attracting them.  It is my hope that by the time you reach the end of this column, you will agree that the latter is better! For most companies, the “chase” begins with advertising.  A typical “Chaser” will run an ad…